5 Things That Keep C-Suite Leaders Up at Night

5 Things That Keep C-Suite Leaders Up at Night

By: Jim Gitney   |     February 11, 2024

C-Suite leaders often have sleepless nights. We are so committed to the success of our company that we worry about critical issues facing it. Here are 5 things that are keeping up the executives we are working with.

Supply Chain Disruptions – Mexico vs. China and Others

Supply chain disruptions are a matter of fact. They are increasing in frequency, and it is estimated that these major disruptions will impact global trade by over $5T in the coming few years.  Supply chain disruptions can be categorized as follows:

Manufacturing and distribution companies are dealing with this host of disruptions and their supply chain strategies should be focused on these.

One of the most significant strategic efforts is decoupling China from a company’s supply chain by opening up operations and/or sourcing product from Mexico. This week, a report from the US government showed that imports from Mexico were up 5% to $475B and imports from China were down 20% to $427B. The first time in 20 years, because of trade and geopolitical tensions between the US and China. Companies view nearshoring as a strategic priority because it provides lower risk and more agile supply chains.

What’s in your strategy? We can help.

Customer Acquisition

Customer acquisition is a pillar of everyone’s strategic plan. Over the last few years, customer behavior has changed dramatically both in the Business to Consumer (B2C) and Business to Business (B2B) spaces. Every current and potential customer starts with the internet. They go there to do research and get educated on your value proposition as shown below:

When was the last time you took a good close look at your customers’ journey to you? We have updated a Customer Journey Map to reflect today’s customer experience and how you impact that with your sales and marketing efforts. It covers customer acquisition and the process of keeping them. Understanding it and planning for it will positively impact your Market Effectiveness and your financial performance.

Total Cost of Ownership

The concept of Total Cost of Ownership (TCO) applies to many things, including but not limited to products (from a customer viewpoint and from a business standpoint), vendors, technology, manufacturing and distribution. The total cost of ownership model provides you insight on your costs, but just as important, the total cost your customers must incur to own your product and services. Understanding TCO gives you competitive insight that is invaluable. It is especially valuable when considering strategic options. At Group50®, we have done dozens of TCO projects for manufacturing facilities, supply chain optimization, purchasing and product portfolios. We can help you better understand how TCO impacts your business.


Digitalization – Leveraging Technology

Technology drives everything in a business. There are 3 horizontal business processes as shown below – Market facing, Technology, Value Added activities.

Digital Transformation Case Study - Inflection Point

Most companies do not fully leverage their existing technology backbone. This is especially true for middle market companies who have built up their technology backbone over time. A digital technology assessment will provide you with a strategic roadmap on how to better leverage your existing investment and identify ways to align your digital strategy with your business strategy and significantly improve business performance. Our services include but aren’t limited to:

  1. Helping you leverage your current technology better.
  2. Choosing and implementing a new software system such as ERP, MRP, WMS, MES, WMS, CRM and a host of others
  3. Digital Transformation
  4. Technology cost reduction – Cloud and infrastructure


Schedule a Call Meeting with our Subject Matter Expert


Talent Management

Every client we speak to has an issue with getting and keeping good talent – The bridge between strategy and results. But they often don’t have a Talent Management Strategy that effectively deals with issues related to recruiting, training, compensation and the hybrid workforce. You will find a plethora of ideas and approaches in our series of articles on Talent Management.

At Group50® Consulting we can help you deal with issues and provide you and your team fewer restless nights and the ability to focus on accelerating business performance. If you want to discuss how we can help, give us a call at (909) 949-9083, drop us a line at or request more information here.

About the Author:  Jim Gitney is the CEO and founder of Group50® Consulting which has worked with over 200

 companies in improving their top line performance and bottom-line results. Jim and the Group50® team specialize in working with D2C and B2B companies and they fully understand the current challenges in marketing and sales as well as optimized supply chains. Group50 clients routinely see a 10X return on their consulting investment.  You can see some of the clients and results of their efforts here.

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This entry was posted in Business Transformation, Market Effectiveness, Supply Chain Optimization, Talent Management, Total Cost of Ownership, on February 11, 2024

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Strategy Realized – The Business Hierarchy of Needs


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