Market Effectiveness – The 12 Critical Marketing and Sales Software Systems

Market Effectiveness – The 12 Critical Marketing and Sales Software Systems

  • Market Effectiveness – The 12 Critical Marketing and Sales Software Systems

    Market Effectiveness™ is about how well you service your marketplace and your customers. It includes how you create products and services, how you market, sell and service them and how you manage the product revenue lifecycle. Planning, measuring, and managing market effectiveness is …Read More

  • Market Effectiveness: The Customer Journey Map for Manufacturing and Distribution Companies – Direct to Consumer – Bricks & Mortar – Business to Business
    By: Admin

    Market Effectiveness, a term used by Group50® Consulting, defines the business processes associated with serving customers. In every business, managing and optimizing these processes are critical to success. Manufacturing and distribution companies are especially challenged because there are many channels of distribution they must be effective at: Direct to Consumer (D2C), Bricks & Mortar and Business to Business (B2B). This article outlines …Read More

  • Group50® Consulting in Manufacturing and Distribution
    By: Admin

    Group50 Consulting is a US based distribution and manufacturing company that specializes in significantly improving performance and profitability across a company’s supply chain. They have a team of experienced consultants with a deep understanding of manufacturing and distribution across many industries. Group50 offers a wide range of consulting services, including:

    …Read More

  • 10 Elements of an Effective Supply Chain
    By: Admin

    In the intricate web of modern business, a well-designed supply chain is the linchpin of success. An effective supply chain isn’t merely a series of processes; it’s a strategic framework that optimizes efficiency, reduces costs, and enhances customer satisfaction. Here are the critical elements that contribute to the creation of a seamless and high-performing supply chain. …Read More

  • Navigating Growth Through an Inflection Point

    We recently worked on a project that required the integration of two $30M companies. Both had grown to this size in a short period of time and had systems that supported their individual sizes relatively well. When the two were combined, they pushed across an inflection point. An inflections point is when a company’s systems, business processes and organization structure are struggling to support the size of the company and are incapable of supporting future growth to the next inflection point. …Read More

  • Supply Chain Risk – Supply Chain Resiliency – Knowing Where You Are Vulnerable and Doing Something About it
    Supply Chain Risk and Supply Chain Resiliency are very real threats to companies as they try to recover from the pandemic, or any other disruption. It’s a topic that most companies don’t spend a lot of time on. They expect their Tier 1 suppliers to manage this reliably deliver just in time with high quality and low cost.  Over the last 50 years, supply chains have evolved into complex global networks that few companies understand beyond …Read More
  • Re-Opening Your Business – Best Practices Series
    This article is the first in a series of articles on Re-opening your business. They will be written by Jim Gitney, CEO of Group50 Consulting, manufacturing, distribution and supply chain experts, and Cindy Flynn, Partner at Hackler Flynn,  a labor law firm . In this series, we will talk about best practices and tips and techniques that we are learning from our clients who have opened their businesses.  A lot of great work is being done and you, as a business owner, should not be faced with re-opening your business in …Read More
  • World Class Manufacturing and Distribution – Wrap Technologies – Group50
    The Group50 team and I are very proud of working with Wrap Technologies (WRTC) to design and implement a world class manufacturing and supply chain infrastructure for their BolaWrap 100 restraint device which significantly reduces the force required to subdue suspects – taking the brutality out of apprehending suspects and making policing safer. In this project, we worked with the WRAP team to implement their technology backbone, create their supply chain operating and management systems and design their manufacturing facilities and production cells. Made in America from the ground up. Seldom do we get this type of opportunity and we are focused on implementing more manufacturing in America.
    …Read More
  • Market Effectiveness in the New Normal

    By many accounts, the 2020 COVID-19 pandemic has peaked and is slowing down. And while there is still some time before stay-at-home orders are lifted and non-essential businesses are allowed to reopen nationwide, there is an end in sight. It has been a very difficult time for businesses and individuals; the repercussions of the event will …Read More

  • Leveraging the Paycheck Protection Act – Team Based Process Re-engineering
    In the next few weeks, companies with under 500 employees will start receiving payments from the Paycheck Protection Act and all companies will continue to make important decisions on how to structure themselves to deal with the current downturn and prepare themselves for the future (Here is one view of the future …Read More
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